Inside La Vega Innova’s  Madrid Office

Inside La Vega Innova’s Madrid Office

A team of designers from architecture firm Studio Banana recently completed a new design for community hub and office space La Vega Innova in Madrid, Spain.

“To foster these synergies, Studio Banana worked alongside Telefónica Tech on the strategic design of a new incubator within the historic headquarters of the National Agrarian Training Center (CENCA), on the outskirts of Madrid.

La Vega Innova iHUB is a unique reference point for agrotechnological solutions in Spain, an innovation lab where cutting-edge ideas come to life. Incubation and acceleration programs, coworking and showroom areas and spaces for training and virtual experimentation with a smart solutions technology connected to a global network of agro labs coexist within this ecosystem fostering intersectoral collaboration and knowledge boost.

Startups, academia, public and private clusters come together simultaneously to address current needs and trends and perform on site pilot deployments, from the beginning to final testing and launch.
Through an original storytelling honouring Spain’s identity, wealth and productive variety strengthened by an open social innovation strategy, Studio Banana designed an evolutionary and versatile space, with zoning organised in neighbourhoods breaking down silos and promoting constant flow between teams, information exchange, strategic alliances and community activation.

The core of agri-food transformation

A strategic layout of uses geographically organised in three “neighbourhoods” encourages a harmonious coexistence between teams, intertwining open spaces for collaboration with private rooms guaranteeing confidentiality and concentration. Social and lounge areas alternate with multipurpose spaces with the latest technologies for users to interact and develop various activities throughout the day.

A natural extension of the landscape

The spaciousness, brightness and the use of natural materials with a green and earthy tone colorimetry evoking the richness of the earth help blur the limits between indoors and outdoors, promoting a fluid and harmonious dialogue with the surrounding environment.

Boosting different dynamics across neighbourhoods

In the surroundings, agro labs and meeting rooms for startups encourage a more intimate working dynamic for those companies in need of a confidential and safe environment to test their innovations. At the core of the space, an open area encourages knowledge interchange and the discovery of cutting-edge agricultural solutions.

The agora

The agora is the first meeting point and backbone of the neighbourhood. Its concentric design, surrounded by a dedicated area for startups and companies to exhibit their latest innovations, welcomes the community to meet, pitch, exchange ideas and celebrate innovation.

Honouring the productive wealth of the land

Visual references at certain key points of the space such as agricultural tools, the transhumance map on the peninsula and an herbarium are included as reminders of the importance of farming, the migration move throughout the seasons and the opportunities that the land offers us.
Inspired by the diversity of the Spanish territory, the chromatic library urges reflection through art and technology. This visual reminder is made up of 160 hand-sewn pieces evoking the different colours and nuances of the fields of the peninsula and the samples collected to analyse the lands’ components.

Ecodesign and certified materials

Timber and furniture from local producers incorporating quality and environmental certifications, as well as recycled materials obtained from discarded bottles add a sustainable, natural dose aligned with the key principles of the circular economy.

  • Location: Madrid, Spain
  • Date completed: 2024
  • Size: 10,763 square feet
  • Design: Studio Banana
Open-plan workspace
Meeting room
Meeting room
Breakout space
Breakout space
Breakout space
Open-plan workspace